Project Overview:
My Role: Product Design (iOs), AR Experience Designer, UX Design, Ul Design
Strategy: The strategy for the "AmuseMe" project focused on using augmented reality (AR) to revolutionize the museum experience, enhancing visitor interaction with exhibits. Employing a user-centred design approach, the project included extensive research to tailor the app to diverse visitor needs, developing high-fidelity AR prototypes, and iterative testing to refine user engagement and ensure accessibility.
Tools Used: Figma, Photoshop, Illustrator & Canva.
Aim: To transform the visitor experience at the British Museum by providing an immersive, personalized journey through augmented reality, thereby enhancing the educational and cultural engagement of museum-goers.
Development:
Branding:
